The game features a character customisation system that allows you to express your vision of what the animal should look like. Below is a brief overview.

Your starting point will be through the various presets, with (proto-)feather and scaly options if the animal supports it. These represent the very base of your character, and can be customised to your liking from there by adding your desired patterns and colouring.

Various presets
Proto-feather Coelophysis preset
Skin base types. Proto-feather and scaly.
Scaly Coelophysis preset
Another scaly preset for Coelophysis

Then just customise to your liking and hit "Rise" to start!